How my journey began

I was born in the 80s and grew up in a small region in Southern Italy.

According to my parents, I took my first steps when I was abroad on a Greek island. It was the beginning of a strong desire to be somewhere else and explore different worlds. This feeling has never ended!

Before creating my current business, I graduated in Psychology, started my career in the digital space in Berlin and experienced burnout as a remote manager back in my own country.

I felt I had been living in a bubble, I had feelings of anxiety and uncertainty.

It was only when I recovered from burnout, thanks to therapy and coaching, that I realized how difficult transitions can be in this “always on” era, apparently full of high expectations. It's hard to make good decisions, to find a place and a career that suits you, to feel like you belong.

I kept hearing burnout stories from friends and ex-colleagues who weren't happy with their career or didn’t know what to do next or how to start that side business, but felt powerless to take action. I also saw lots of people unable to set boundaries or making career choices they didn't really want to make. I felt deeply that I could help people to deal with the complexity and instability they are living in, to flourish and make the most out of their talents.

Along the way, I've been lucky enough to train in “Digital Wellbeing” coaching in the middle of a pandemic and to meet amazing colleagues, mentors, and clients who helped me find my purpose.